Shaun Bertrand logo
UX/IX·Design·Development·Marketer·Strategist·Director & Producer

most of all, an innovator & creator

Orchestrating market-moving campaigns, films and platforms — from festival stages to SaaS.

Sarasota, FL/25+ Years

About

Producer. Director.
Storyteller. Builder.

25+
Years
35+
Countries Reached
CMT
Broadcast Features

Shaun Bertrand is an award-winning producer, director, marketer, visual storyteller, and vibe coder with more than 25 years of experience creating entertainment, branded content, and digital experiences. His production work centers on music videos and documentaries — projects featured on CMT and other broadcast and digital platforms, reaching audiences in more than 35 countries.

His craft combines cinematic storytelling with a deep understanding of performance, music, pacing, editing, and audience engagement — the same instincts he brings to brand strategy, sponsorships, and endorsements, building partnerships with big-box retailers including Walmart, ESPN, Cracker Barrel, and Twix.

Beyond production, Shaun bridges storytelling, advertising, brand development, content strategy, and digital marketing. More recently, as a vibe coder, he uses AI-assisted development to rapidly turn ideas into functional products, platforms, and user experiences — building both Harvest Solutions, a platform connecting people, opportunities, resources, organizations, and brands, and ConstruktHQ from scratch.

Creativity should accomplish something. Whether the medium is a camera, a campaign, a documentary, a brand, or a line of code.

Outside of work, Shaun enjoys time with his three sons, mountain biking, and playing disc golf.

Visual Media

Directed & Produced

Harnessing the power of video to move markets and build cultural relevance for world-class artists and brands.

Featured Production 01

Music Video — Producer & Director

Featured Production 02

Music Video — Producer & Director

SaaS
Ventures

Building platforms that solve complex ecosystem challenges — from workforce reentry to operational excellence.

Harvest Solutions

A comprehensive education, job placement, and housing platform redefining success for high-barrier populations.

CXO & Co-CreatorVisit Site

ConstruktHQ

Proprietary operations platform for marketing and creative teams to scale experience delivery and profit margins.

Built from ScratchVisit Site

Founder — Sarasota, FL

Essential Strategic
Marketing

Central Florida's strategic marketing partner — connecting strategy, websites, search visibility, branding, content, and creative into one cohesive plan that drives long-term growth.

100+
Brands Built
96%
Client Retention
$12M+
Revenue Generated
200+
Local Businesses Served

Marketing Strategy

Strategy before tactics — find the real barrier to growth, then build the plan around it.

Website Design

Professional websites built for trust, search visibility, usability, and customer action.

SEO & AI Visibility

Be found and trusted across Google, Maps, AI Overviews, ChatGPT, Gemini, and Perplexity.

Digital Marketing

Coordinated campaigns, audience strategy, email, paid promotion, and online touchpoints.

Branding & Creative

Clarify how your business looks, sounds, and communicates across every channel.

Content & Social Media

Useful content, articles, and social that answer real customer questions and build authority.

Serving Sarasota, Lakewood Ranch, Bradenton, Venice, North Port, and the surrounding Suncoast — across professional services, home services, construction, healthcare, real estate, hospitality, retail, and events.

Visit ESM

History

300%
Revenue Scaling

2nd Opportunity Growth Engine

As VP of Business Development, architected a scalable sales model that drove a 300% revenue increase — leading branding, packaging and training initiatives that expanded market reach.

11B+
Impressions Generated

Show Me Music & Arts Festival

Produced a festival drawing 35,000 attendees a day and delivering 11B+ media impressions — immersive sponsor activations elevating fan and brand engagement at scale.

Icons
Artist Publicity

Webster & Associates Portfolio

Directed PR for Fortune 500 brands and A-list artists including Dolly Parton, Hank Williams Jr., Big & Rich, and Lynyrd Skynyrd — leading sponsorship integrations with Walmart, ESPN, Cracker Barrel, and Twix.